Chaunsa Project

 

The Nestlé Chaunsa Project, in partnership with the Agriculture Department Punjab, aims to improve the livelihood of farmers within the Chaunsa Mango sector by strategic CSV intervention through implementation and replication of Best Farm Practices, resulting in right quality pulp and improved harvest (pre- and post-).

The ultimate objective of the Chaunsa Project is to link these mango growers with our pulp suppliers thus making them an integral part of Nestlé’s value chain. The results of our endeavors have been quite fruitful, as the partner farms for our pilot phase have shown considerable improvement both in quality and quantity of Chaunsa Mangoes due to the implementation of best farm practices. It is our commitment to continue the project in the coming years to enhance the quality of the Chaunsa Mango in Pakistan, resulting in the socio-economic uplift of the small and medium mango farmers in the country.