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NadiaNadia Omer joined NESTLÉ Pakistan in 2010, with extensive experience in advertisement, PR and youth & babycare consumer market segments.

As Marketing Manager on Juices, she has been instrumental in the development of the Juices portfolio; deepening and widening the consumer base, to fully capture the in-market opportunity. Some of her notable achievements include the NESTLÉ FRUITA VITAL’s relaunch that helped NESTLÉ  become the market leaders in the Juices category.

In 2013, Nadia successfully took on the role of Market NESTLE Continuous Excellence Manager; a global initiative to drive alignment and build people competencies to eliminate waste from processes and everyday work, in a consumer centric way.

In 2015, she is currently heading the Coffee and Breakfast Cereal Business in Pakistan.​