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Nestlé Pakistan opens milk reception at Kabirwala

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Kabirwala

Continuing its past tradition of excellence, Nestlé Pakistan opened the largest milk plant of Asia and also the largest milk reception among Nestlé World at Kabirwala on March 16, 2007.

The inauguration ceremony was presided over by President of Pakistan, General Pervez Musharraf and attended by Chairman and CEO of Nestlé Mr. Peter Brabeck-Letmathe. Among the other distinguished guests at the ceremony Governor Punjab Lt. Gen (Retd.) Khalid Maqbool, Chief Minister Punjab Ch Parvez Elahi and Federal Minister for Industries Mr. Jehangir Tareen were prominent.

President of Pakistan lauded the services being rendered by Nestlé for the development of dairy sector in Pakistan and also appreciated the investment being brought into the market. An estimated US $ 371 million will be pumped into the economy by 2014, of which more than US $ 70 million have been spent to see the Kabirwala milk plant to its completion. President vowed to work extensively with the company to ensure quality standardization and provide farmers with resources to be able to access the market and take benefit from their produce.

Speaking at the occasion, Mr. Peter Brabeck-Letmathe, thanked the President specifically, and Government of Pakistan in general for their investment friendly policies and initiatives. He termed the event as a ‘historic step’ since Nestlé’s arrival in Pakistani market. This, he stated, was made possible by policies such as zero rating on dairy industry and other measures for developing the sector.

Mr. Roland Decorvet, Managing Director, Nestlé Pakistan outlined the achievements by Nestlé Pakistan and reiterated the commitment to engage with all stakeholders and work towards the benefit of dairy industry in Pakistan. He also termed the outlook for doing business in Pakistan as positive and shared his long term vision for the company. He also emphasized upon the need to regulate the sector in terms of quality to help consumers avoid harmful, low quality products.

The Plant inauguration was followed by the Graduation ceremony of Lady Livestock Workers under Nestlé – UNDP Community Development Project which was also attended by Resident Representative of UNDP in Pakistan. Mr. Peter Brabeck-Letmathe, speaking at the occasion reaffirmed Nestlé’s commitment to the communities where Nestlé operates. He also thanked UNDP for trusting Nestlé with the project and expressed hope that the project will achieve its objectives and cooperation between UNDP and Nestlé will continue beyond this project.